- Clay-based formula for added texture and definition.
- No shine for a natural, effortless look.
- Strong hold to keep your style in place all day.
- Ideal for fine, short, or stubborn hair that needs that extra grip.
- Doesn't leave hair feeling dry or stiff.
Suavecito Firme Clay Pomade is the answer for those desiring a hairstyle that lasts, without any of the shine. Its clay-based formula ensures texture and definition, making it easy to sculpt and style. The strong hold ensures your hair stays in place, but without making it feel dry or stiff. This makes it particularly beneficial for those with fine hair that often struggles to maintain a style, or for short to medium hair lengths that require that extra hold. The result? A natural, matte finish that looks effortlessly styled. Whether you're heading to work, a special event, or just out for the day, Suavecito Firme Clay has got you covered.
Start with dry hair. Scoop a fingernail-sized amount of pomade into hands and warm between palms - this step is especially important with this thick formula. Work into ends of hair first, then toward roots, distributing product throughout hair. Repeat as necessary for additional hold. Use your fingers to comb hair into place, or tousle and twist hair for a more natural look. You may also finish with a comb for a more polished style.